Changes from 23/6/20 - 27/7/20


  • New fields were added to the orders export and api: shop order number, customer order number, subscription order number. "Number" is the order count on each level respectively.
  • The ability to filter subscriptions by involuntary churn (failed card card) is now possible
  • The ability to re-activate a subscription from inside the admin is also possible
  • New filter added for filtering by coupons


  • Card information added to the transactions view on the customer page
  • When using the TaxJar app you now have the option to use your TaxJar account nexus settings.
  • Various improvements for the new billing engine based on feedback (thank you!)

🐛Bug fixes

  • Lots of bug fixes to the billing engine thanks to your helpful feedback! (thank you again!)

⚡Fun fact: Over 99% of all users are now on the new Billing Engine version 2.0! Thanks for upgrading.

ChartMogul App

As of today, you can now directly connect ChartMogul to your Subbly account from the Subbly App Store.

Once connected you can choose to import all your transaction and subscription data into ChartMogul or just from a specific date.

We are pleased to announce this is an official partnership, and you can find the Subbly data source inside the ChartMogul application.

Noe: This is only available on Billing Engine Version 2

Apply coupons to a subscription from admin

You can now apply coupons to a customer's subscription(s) and delete discounts from inside the customer profile. Additionally you can also bulk apply coupons for multiple subscriptions at once!

Noe: This is only available on Billing Engine Version 2

Additional ad-hoc order options from within the admin

We have re-worked the custom (ad-hoc) order creation tool in the admin.

order creation in admin

You can now create orders for customer as one-off orders for a product, or for a subscription.

You now have the option to calculate the shipping, survey as well as the product price.

Additionally your accounts tax settings are also honoured. Hooray! 🥰

Stay tuned for more awesome updates coming very soon.


Billing Engine Version 2.0 Wide Release

We have huge news! Billing Engine Version 2.0 has been available for some time now for new users. However, we've now made the upgrade wizard available to the majority of users 🎉, and if you don't have access yet, you will soon.

What does this mean? 🤔

Why I'm glad you asked!.. We put together an article explaining all of the benefits of Billing Engine Version 2.0, you can read that here.


Also please note, the deadline for upgrading is the 7th of July, as this is a mandatory upgrade. We really want to get some new features into your hands ASAP but we can't until you make the switch.

Keep rocking on! 🤘

P.s. to all of those who are already on the new billing engine (70%+ of you and counting! 😍), thank you so much for making the switch.

Changes 4/5/20 - 5/4/20

New month, new batch of updates, improvements, and some glitch and UI fixes as well 😎

✨ New things

  • We added the brand new action for the Automations facility for all merchants who are currently using Billing Engine version 2. If you're using Automations, you are now able to Apply Coupon through an automation if certain criteria are met. For more info refer to the help article here:

🧼 Improvements

List of UI improvements on the admin panel is long this time as we dedicated some time to add some important improvements based on your feedback.

  • We've added more columns to the CSV export for easier management of your customers and orders. New columns that are added to the export are Gift Message for gift orders, Order Date, ie., when the order was created, Date Cancelled and Cancellation Reason. This will make order management much more easier 😊
  • It is now possible to see the future shipment orders on the Orders section as well which will make it easier for you to forecast future shipments 🚚
  • We've added the password reset prompt when customers try to change their passwords. Lack of any confirmation prompt was causing lots of confusion with customers beforehand.
  • It is now possible to filter customers and corresponding orders based on pricing option (sub-product), and not only based on the parent product as was the case before (for example, when you have multiple variations of the same subscription product, offered on a monthly, quarterly and annual basis…)
  • It is possible to filter one-time orders on the Orders tab now as well 🙏
  • Future tax estimate and taxes are now being properly itemized on the checkout for the merchants who are on the Billing Engine v2.

🐛 Bugs

  • Sorting by name facility on Orders section is now working as expected 👍
  • Whole bunch of typos and stray links were corrected and fixed on the admin (thanks for all your reports 🙌)
  • We've dealt with that strange bug that made it impossible for you to set the delay for Automations events properly (for those who are using Automations)
  • We've also enabled all subscription and one-time products in the drop down list for Automations
  • There was a bug on the Analytics section where the displayed currency in some cases didn't equal the actual store currency. This bug is no more 🔫
  • It is no longer possible for the merchant to add an empty survey to the product, which was previously resulting in blank checkouts, which was super confusing.
  • We've squashed a couple of minor bugs and glitches for the merchants who are already transferred and using Billing Engine v2.

⚡ Other Subbly Things

  • As you can see for yourself, there is lots going on around the brand new Billing Engine v2. If you're a long-term merchant and you're already running your store on Subbly for some time, you haven't been transferred to it. yet. But don't worry 😊 We're working on the migration process as we speak and we'll look into transferring all merchants to the new version of the billing engine. More information to come soon 💬

Changes 2/7/20 - 5/3/20

✨New things

  • We added a new MRR chart (Monthly Recurring Revenue) to your analytics and re-arranged the colours to make it more intuitive
  • 🎉We have rolled out Billing Engine Version 2.0 👏, which is now in use for all new signups. The migration facility will be available for existing users in the very near future. This one is a monumental project, despite not being obvious on the surface initially. We have invested over a year working on this, there are huge benefits of this to come over the next half of the year.


  • Security has been increased in specific areas
  • Various UI improvements to the admin interface

🐛Bug fixes

  • Patch for Billing Engine version 1.0 where too many line items on the invoice caused missing orders. Please note: this will be the last patch applied to Billing Engine version 1.0 except for critical patches as it is now at the end of its life cycle.

⚡️Other Subbly Things

Changes 12/20/19 - 2/7/20

Hey rockstar, did you think we were quiet? That's because we're megaaaa busy making things better and better for you.

In this release we rolled out the following:

✨New things

  • New TaxJar app on the Subbly app store, so you can improve your sales tax filing process


  • Lotssss of admin UI improvements, including improvements to the mobile experience
  • Better on-boarding experience when setting up of your Subbly store
  • New billing history widget so you can retrieve your past invoices
  • Under the hood changes in preparation of Billing Engine Version 2.0

🐛Bug fixes

  • Patch implemented for bug where when batch changing renewal dates for incoherent subscriptions (e.g. billing every 3 months, shipping monthly) it would result in missing orders.
  • A checkout success layout issue resolved
  • And more minor bugs

⚡️ Other Subbly things

  • New episodes on the podcast
  • A new team member joined since last update
  • Approximately 1,120 hours of rock music were played whilst these changes were being made
  • Our founder launched a new vlog which shows some behind the scenes stuff

📅 What's coming up

  • Billing Engine v2 is coming out soon, notices and details will be shared soon.
  • New apps on the app store

Dashboard Update ✨🧽

In light of the new analytics suite we launched this week, we have updated the dashboard. Here's what's changed:

  • We removed the 2 charts on the dashboard
  • We added a "Most recent orders" section
  • We added a "Most recent subscriptions" section
  • All sections link out to view the full section in the admin for quick access

New Analytics Suite 📈📊

Today we have a big release… cue the rock music! 🎸🎉

Run your business like a rockstar, with confidence, with the new Subbly Analytics dashboard.

Subbly Analytics


  • Compare date ranges
  • Hourly updates
  • Day, week and month resolution of data


  • Revenue
  • Churn
  • New cancellations
  • Active subscriptions
  • New customers
  • Pageviews
  • Abandoned carts
  • New subscriptions
  • Churn insights (why people cancelled)

Coming soon

  • MRR (Monthly recurring revenue)
  • LTV (Lifetime value)
  • And more…


  • The dashboard icon has been changed
  • The analytics icon is the old dashboard icon

Let us know what you think!

Keep rocking on! 🤘